Best features and productivity benefits of Google Workspace for Small Businesses
Yes, running a small business is difficult. You might have multiple roles to run your business, starting from being the sales guy to the CEO to the support agent. Being organized and using the right tools for your business is one of the best ways to focus on important matters and stay ahead of the competition. Google’s collaboration and communication suite, Google Workspace, is what you need to streamline your work and collaborate with your customers, saving time.
So, what does Google offer in Google Workspace for small businesses? You might use email, file storage, video conferencing with customers, meeting scheduling via calendars, etc., not necessarily using the same tool or service. Imagine how it would help if Google offers you all these in a single place. You could send emails, schedule meetings over the calendar, sync calendar with your mobile device, and quickly schedule and present business proposals over video conference. Also, if your team is spread worldwide, you can collaborate with them easily using Google Drive’s real-time editing and collaboration capabilities. The best advantage is everything is stored over the cloud, so you don’t want to worry about availability if you are visiting places, traveling for leisure, or business.
In this article, we will discuss the best features and benefits that you get with Google Workspace:
Why switch to Google Workspace for Small Businesses
- Flaunt your customized business email: You could already be using Gmail for your business, as it’s one of the most popular email services in the world. With Google Workspace, you get everything you use with Gmail but your company email address (e.g., John.Doe@company.com). You and your team will be able to use customized email addresses, increase your branding, and showcase professionalism.
- Easy collaboration: If your team works in a remote environment, easy collaboration increases productivity. Google Docs, Sheets, and Slides are imperative to every business as they provide real-time collaboration and editing capabilities. You can have your team members simultaneously work on the same document, comment, and share easily to increase productivity. With Google Meet and Google chat, everyone is just a click away from easy messaging and video conferencing.
- Gmail’s tight integration with Workspace apps: With Google Workspace, your Gmail becomes ad-free, and you get a variety of options via the Google Admin Console to block spam, whitelist important customer/vendor email addresses as well as create shared mailboxes for your generic needs like contact@company.com, hr@company.com, billing@company.com. These shared mailboxes help multiple team members access those mailboxes, respond to customer queries, and do other business tasks. Gmail is also very tightly coupled with Google Calendar, Google chat, and Google meet, which helps you achieve unparalleled productivity. You also get a smart reply and smart compose options that complete your email sentences and help you send emails quickly.
- Work Insights: Do you want to understand how Google Workspace is helping you and your team? Google provides an awesome dashboard called “Work Insights” to provide insights on how everyone in your organization is engaging with Google Workspace. You can get insights on productivity, collaboration, and adoption.
- Safeguard data and increase compliance with Vault: Google’s Vault service lets you define retention policies and define how long data is stored across your organization’s accounts before it gets deleted. It can be based on your organizational policy and your requirements. You can search data across your organizational accounts and filter by date, user, keyword, and compile reports.
- Setup Controls with Google Admin Console: Admin Console provides a platform to control and manage all administration regarding your business easily. You can manage users, groups, and devices and configure policies to manage everyone. For example, you can set up 2-step verification, device policy via advanced Mobile device management, do security investigations, block untrusted applications from accessing organizational data, and much more. In turn, it establishes control and secures your organizational data.
- Simple Messaging and Video Conferencing with Chat and Meet: Instant messaging is one of the key aspects of collaboration. Google Workspace offers a simple messaging solution with Google chat, where you can have 1:1 chats with other Google users and your organizational team members. With Chat spaces, you could also have group conversations with internal organizational members as well as external ones. Chat spaces let you have threaded conversations with the capability to retain history for future reference. Remote working culture has made video conferencing another inevitable requirement. Google Meet is another excellent tool that works well with Gmail and Chat. You can join a meet event without leaving your Gmail inbox and can initiate a meet video conference with a group or in a 1:1 chat.
To summarize, Google Workspace provides many options to manage your business effectively. It lets you focus on your business while you have all the necessary tools for you and your team to collaborate and work.
Still wondering, “Is Google Workspace good for a small business”? Well, you have a clear winner. If you ponder, “How do I set up a Google Workspace for my small business,” you can contact us and seek expert assistance. Cloudasta has been a Google Cloud partner for many years and has helped transition many small businesses to Google Workspace. We understand your pain points and help to set you up for success.
If you need to migrate from your existing environment or free email messaging service to Google Workspace, we can be of immense help there too. We have done hundreds of data migration projects over the last 8 years and can train you to increase your productivity with the new tools in Google Workspace. Look at our managed migration services to understand our offering in detail.
